The mast head is short and simple. It is in red, because it is bright and bold. I believe they have used a white outline, because it makes the red stand out even more. It is placed at the top, because it mean, when the magazines are in the shelving, people can still see it and recognize it, because that is the part that the audience see and recognize.
The puff is the red and white centred bit. The reason why NME have used the colours red and white because the title is in red and white, so it links in to the mast head. The puff, is in bold and different colours because it makes it stand out more, and it also catches the audiences eye. It is the first thing that you look at.
The central image is of the main singer of the band. This is because it relates to the main article of the magazine. The image is very plain, with a black background with a white light at the back. This has been done because it makes it look they are in concert, and it makes him stand out more with a plain background, you eye is focused on him and only him.
The plug is at the top of the magazine, onto of the mast head. This is to do with one of the main items in the magazine. This is done because, when the magazine is in the shelving the readers can see it, and read it. They can decide if the like the band/ what the item is about and if the do then they would pick it up and read more.This is bold, and in yellow/ gold, with a black background, because this makes it stand out and makes it catch the audiences attention.
In the sweet spot, there is two items, which are included in the magazine. They have used the colours yellow / gold, because it related to the plug, by using the same colours. It stands out because it is on a black background and it is bold. They have used white underneath it, because the white stands out on the balck background. This is unusual because normally, they use pictures in these areas, because it catches the audiences eye more, however i feel this worksfor this magazine because it gives more information across about the magazine and whats inside it.
The cover line is on the bottom. They have done it in an usual style because, noramlly it goes straight across the bottom, whereas on this magazine, they have done it so it goes across half of the bottom, and done it double the thickness. They have used a red background because it stands out with the black background, and used black for the world "plus" because red and black go together and works, while standing out, and they have used white for the contents of it, because it stands out on the red background, and draws tyour eye towards it. They have used black imbtween the white, because it makes the white stand out even more and conects to the black of the word plus.
They don't use any direct mode of adress, which is weird because it normally draws the audiecne into it and make the feel included and "wanted" in the magaine. On the front cover, they have just used information which is included in the magaizne.